5 Easy Tips to Become an Influencer on Instagram – When it comes to social media marketing, there’s no single right strategy. If you plan to advertise your business on Instagram, you must do so strategically. Here are some great tips that will help you become an influencer on Instagram and get more followers and engagement from them.
- Share Stunning Pictures
The most popular brands on Instagram are those that post great images which can then go viral quickly. Remember that all eyes are now on Instagram; if you want more people following you while they enjoy your pictures, then take great pictures but don’t forget the captions.
Unfortunately, many brands make the mistake of thinking that an awesome picture speaks for itself; this is not true. Your followers will only look at a picture in silence if they don’t understand what it tells them; a good caption can take a boring image and turn it into something entertaining. The caption will also give a little information about the image and encourage your followers to like and comment.
- Use a Good Influencer Marketing Platform
When it comes to influencer marketing, nothing can quite beat a good platform. There are many different platforms on the market now, but what you’re looking for is one that lets your customers discover you and follow you on Instagram.
You can find some influencer marketing platforms online and sign up for their services. Doing this means that when people search for hashtags relevant to your business, they should be able to find you guys automatically.
- Show off Your Facebook Page but Don’t Overshare
Now that Instagram has developed so much, you can share links to other social media platforms. One way you can use this is by posting links back to any other social media profiles you have.
For example, if you have a Twitter account or even a YouTube channel, then make sure that these are included in any image within an Instagram post so that anyone interested can check them out too.
- Use Hashtags but Don’t Overdo It
We all know that using hashtags can help us get more people interested in our posts, but how can you know what hashtags to include? Make sure you do some research online first and look at other people’s posts through hashtag listings; then choose the ones that seem most likely to attract your target audience to your posts.
Just remember not to overdo it. The best ratio is two hashtags per post; if you use more than this, people will simply ignore your post or even unfollow you on Instagram.
- Be True to Yourself and Followers
This may seem like a strange suggestion, but one of the most important things you can do as a brand on Instagram is to be true to yourself. If you sell a brand on your profile, make sure your posts show the same characteristics. Your customers will have no reason not to trust you.
Another important thing is to be consistent; if your brand only updates once every couple of months, then at least make sure that it’s always the same style and content which gets posted. Being true to yourself and your followers will help you build up a loyal following of people who want to see your posts on Instagram.
Conclusion
Regardless of its popularity, not many people know how to become an influencer on Instagram. Getting there takes a lot of work and dedication, but if you stick with it, you will succeed. The good news is that once you learn how to become an influencer on Instagram, it becomes easier every time you have another go at it.
Poppy Watt