Business Expansion Tips For Growing Companies During The Pandemic

Business Expansion Tips For Growing Companies During The Pandemic

Business Expansion Tips For Growing Companies During The Pandemic – Many business owners are being thrust into uncertain times as a result of the current coronavirus pandemic. The global crisis has shut down businesses around the world and left many once-successful companies struggling to make ends meet. Online businesses might have had a lucky escape, but if your business provides an in-person service or operates from a brick and mortar location, it may not have fared so well. As an entrepreneur, your ability to adapt is going to be one of the best qualities to tap into right now. Adapting to the way that things are currently will put your company in a better position to survive now and thrive when it is over. 

Delegate Tasks Now:

Now is not the time to be spending half of your day on anything that isn’t a core business task. Delegating as much of the work as possible to other companies or experienced freelancers will free up your time and allow you to focus more energy and effort into finding new ways to ensure that your business succeeds throughout the pandemic. If you have employees that are switching to remote working or you are moving your business online, now’s the time to think about IT support. Impreza IT will be able to manage this aspect of your business, ensure cybersecurity, and provide assistance when you need it. 

Consider Moving Online:

The best thing about brick and mortar companies is that they can become a great online business with just a few adjustments here and there. And, businesses are moving online at a massive rate at the moment; fitness studios are switching to selling online workout videos or moving classes online, theaters are live streaming shows, and even beauticians are managing to continue providing a service by selling their expertise to people who want to learn how to do treatments themselves at-home. And if you’re a product-based business but mostly sell in-person, switching to an online store is easier than ever. 

Expand Your Online Presence:

Even if you are selling a service that’s difficult to move online like restaurants or event venues, building your online presence should be a top priority throughout the COVID19 crisis. Not only will this be a good way to come up with creative ideas that you can use to keep your business afloat while service is disrupted, but you will also be able to foster a strong relationship with your customers and even gain new customers for once you are able to open the doors to the public again. For example, if you are a restaurant owner, you could switch to creating content where you teach your customers how to cook a range of different dishes from home; this could be on a blog, a YouTube channel, or a downloadable online course. The main thing is to stay in touch with your customers and let them know that your brand is there for them. They’ll remember you and make an effort to support your company once this is all over. 

Some businesses have been able to continue going during the COVID19 pandemic while others have not had it so easy. Being adaptable and creative, getting support, and switching to online delivery of your services or products will help your business stay afloat and continue to thrive once things go back to normal. 

Poppy Watt

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